SERVICES — THE POSSIBILITY PLAYBOOK™Liberate business & AI performance
For mid-market B2B CEOs whose businesses are plateauing and AI isn’t paying off.
You’re under pressure to improve profitability and growth, but the old playbook isn’t working anymore and AI isn’t making enough of an impact.
You need to transform, but “transformation” sounds overwhelming and expensive. It doesn’t have to be.
Most B2B companies are still running an outdated, complex operating system — the underlying logic and rules of the game — that isn’t compatible with AI and the pace of change.
The Possibility Playbook™ program is a set of high-impact sprints to level up your operating system for measurable improvements in profitability, AI ROI, and competitive advantage.
Read more about the three operating systems ❯❯❯❯
Check out the first two sprints. ⤵
Possibility Playbook Vision Session
Most B2B execs are so deep in execution that they rarely get an outside perspective on what’s possible for their business. You’ll walk away from this call with clarity on the potential you’re leaving on the table, and 2–3 practical next moves to set yourself up for future success.
Format: 60-min Zoom call
Includes: Pre-work + insights call
Introductory price: £650
What you get
Pre-call, I’ll research your company, industry, competitors.
In a focused 60-minute conversation, we’ll explore:
What a stronger 2D version of your company could look like — focused, coherent, and more profitable.
Early glimpses of 3D possibilities — where ecosystem plays and outcome orchestration will define the leader of your sector.
The highest-leverage shifts you could make in the next 6–12 months.
Clear answers to your specific questions and challenges.
“I highly recommend Jen to anyone looking for a brilliant and seasoned strategist to quickly uncover ways to be more competitive."
– Rachael, Chief Customer Officer
Possibility Playbook Foundations Sprint
We go deep on the four core parts of your operating system that are causing most of the drag, then give you a practical plan to fix them to unlock better profitability and AI performance.
Format: Fully virtual | 2–4 weeks (dependent on interview scheduling)
Includes: Document review + 4–5 targeted interviews + employee pulse + insights report + live debrief
Introductory price: £9,500
What you get
Strategic measure of AI readiness vs. industry leaders (based on publicly available information)
Employee pulse readout on core readiness factors
Clarity on the gaps between your current way of operating and what’s required to succeed with AI
The biggest hidden blockers that are draining profitability, resources, and team energy
Possibility Sparks: The highest-leverage opportunities for AI and business performance
4–6 concrete, actionable recommendations tailored to your business
A 90-minute virtual debrief session to discuss the findings.
MEET JEN RICEJen Rice has spent three decades simplifying complexity for B2B and B2B2C businesses in tech, energy, financial services and health, including Cisco, HP, Experian, J&J, Agilent, and many more.
Jen previously served as B2B Sector Lead and CX Principal at Forrester, so she’s familiar with best practices across every function and how to integrate them.
Most consultants know one lane; Jen knows how to orchestrate the whole system to boost customer and business value.